Ariel Fredman is a literary agent with the United Talent Agency (UTA). She comes to UTA from Atria Books, an imprint of Simon & Schuster, where she was most recently Deputy Director of Publicity and Marketing, working across genres to launch bestselling campaigns for blockbuster authors such as Colleen Hoover, Fredrik Backman, Lisa Jewell, Jennifer Weiner, Rebecca Serle, Zakiya Dalila Harris, and Janet Evanovich. She has worked in publishing for over a decade, and in that time has launched over 50 New York Times Best Sellers, including eight number-one books.

Her mission at UTA is to help build the commercial fiction program, drawing on her unique understanding of the publishing landscape and what drives readers to both buy and then talk about their favorite books. ArieleÕs looking for character-driven commercial and upmarket fiction that will make her cry (family drama/coming of age all accepted here!), mystery/thriller/suspense with a last-page jaw dropper, romance with a relatable main character and witty dialogue, and novels about women’s inner lives that straddle the line between commercial and literary from a diverse range of voices and backgrounds. She loves a strong sense of place, her favorite novels are those you want to savor but end up reading in a day, and tension amongst characters Ñ in any genre Ñ is a win.

Ariele has a BA in Comparative Literature and Sociology from Emory University, and lives in New York with her family.